Picture this: you are running a search engine, what would be the easiest and most convenient way to figure out which pages should be higher, and which lower on your search engine results page (SERP)? Well, even before Google had been created, its founders, Sergey Brin and Larry Page, came up with a system that […]
Archives for 2019
Google Search Console Tools
New Speed report in Google Search Console In order to help site owners discover potential user experience problems, Google just launched a new Speed report feature in Google Search Console. This new report classifies URLs based on their load time and issues that may cause slowdowns. URLs are assigned to “Fast”, “Moderate” or “Slow” speed […]
Topic Keywords are Related Keywords
LSI Keywords are essentially keywords related to the keyword that you search for on search engines such as Google. In short, they are keywords that are related to your main term. They help support your content and give it more context for both the search engines and your users. Latent semantic indexing (LSI) keywords are […]
Beginner Guide to using Structured Data- Rich Snippets
How to Use Schema Markup for Better SEO By: Yauhen Khutarniuk “To manage a system effectively, you might focus on the interactions of the parts rather than their behavior taken separately.” Russell L. Ackoff Speakers of English can understand what “giraffelivesinsavannah” means. They can easily split the sequence of letters into the words “giraffe lives […]
How to become a Google Guaranteed Business on Local Business Ads
Google is in the process of shifting their relationship with home service businesses that advertise through them. Here’s a breakdown of the current requirements and the implications of being a “Google Guaranteed” business. If you’re a business that enters people’s homes or deals with other types of secured property, Google wants to know you are […]
How to Create an SEO Content Plan to Help Your Business
By: Volha Belakurskaya October 22, 2019 Content is an essential component of a modern SEO strategy. It helps to reach your target audience, communicate with it, and turn it into customers. Besides, content is super important for ranking in Google. Unfortunately, content often fails to work as expected, even if it targets the most searched keywords in […]