SEO Keyword: What Are SEO Keywords? Your SEO keywords are the key words and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines “speaks the same language” as its potential visitor base with keywords for SEO that help connect […]
Search Engine Optimization Trends
What Is The Difference Between SEO and PPC?
by ALEX CHRIS The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click). This is also the reason why you may sometimes see the […]
8 Old School SEO Practices That Are No Longer Effective – Whiteboard Friday
By: Rand Fishkin Are you guilty of living in the past? Using methods that were once tried-and-true can be alluring, but it can also prove dangerous to your search strategy. In today’s Whiteboard Friday, Rand spells out eight old school SEO practices that you should ditch in favor of more effective and modern alternatives. Click […]
5 High-Tech Search Trends That Are Revolutionizing SEO
Workspace Webmail :: Mail Index :: Inbox Hi Mario, Lately, we’ve been hearing a lot about several high-tech concepts that are having an increasing impact on SEO. RankBrain, artificial intelligence, machine learning, natural language processing… But which of these are really changing SEO – and which are just fads and buzzwords? In today’s post, […]